Fashion story-telling with eco twistABOUT BUNNY YAN20+ years in the business of fashion and marketingLeading expert in sustainability marketingStrong design & production backgroundInternational speaker and lecturerWorked with clients such as TOMS shoe, Ann Taylor, H&M, etc After experiencing first-hand with the large-scale waste problem fashion industries produce, Bunny started her company with a focus on 'Upcycle' & 'Storytelling'. She has been featured in Forbes, WWD, was invited to the White House and have spoken in front of the UN.SUCCESS STORIES- New store opening strategy for TOMS shoe: Tripled social media posts and engagements- Event marketing for New Balance: Double customer participation, strengthen brand image and reduced event wastage - ‘Reuse and remake' in-store activities for Lululemon: Increased foot traffic and avoid negative press- Turning marketing waste (banners) into new products and revenue stream for Ann Taylor- Designed printing waste reuse program for International printing companies