When the COVID-19 pandemic started, stress management and routine became more important than ever. Alula Co. was established in 2021 out of necessity for self-care. As some days feel longer than others, showers help us wash away what latched onto us throughout the day, making us feel refreshed, refined, and anew. Our curated aromatherapy shower steamers and whipped body scrubs are meant to help you create a space to be present, reflect on the past, and look forward to the future. At Alula Co. we believe your home is your sanctuary and your bathroom is your spa.