Creating 100% natural and functional high value ingredients from dates components and waste in a zero-waste production cycle. Dates contain everything you need to survive in the desert's harshest conditions: natural sugars, electrolytes, fibers, powerful antioxidants, and phytochemicals. 40% of date fruits and components are treated as waste.We turn them into innovative, convenient and delicious f...Creating 100% natural and functional high value ingredients from dates components and waste in a zero-waste production cycle. Dates contain everything you need to survive in the desert's harshest conditions: natural sugars, electrolytes, fibers, powerful antioxidants, and phytochemicals. 40% of date fruits and components are treated as waste.We turn them into innovative, convenient and delicious functional solutions.