Weldaad Authentic Interior is a conscious brand ‘with a great emphasis on craftsmanship'. Founded in Amsterdam in 2002 by Mirjam Verheijke, De Weldaad designs, creates, buys and imports from companies and families, who use working methods that support people and local craft traditions. Each design is hand picked, often one of a kind, or considered and made from sustainable or ethically sourced materials. Products with their own story. Weldaad Authentic Interior has a showroom in Aalsmeer and a Cash & Carry booth in TICA in Aalsmeer. Consumers can visit the popular flagship store in Amsterdam.