Genius Loci is an acclaimed branding and design agency, specialized in leisure and hospitality. We unite creative artistry with strategic acumen to empower brands and destinations by creating robust brand positioning, architecture, visioning and identity expressed via collateral and signage design.We prioritize enhancing brand and customer experience, through defining the true spirit of each destination, ultimately to drive the client's business success.Based in dynamic Dubai and Cape Town since 2007, we've honed our expertise across continents with projects in the Middle East, Europe, Asia, Africa, and the Indian Ocean.