Gift of College helps employers to: ▪ attract and retain talent and improve financial wellness▪ provide priceless education and an easy way for employees to contribute to ANY 529 college savings, ABLE, and/or student loan account via payroll deduction▪ offer optional (one-time or ongoing) employer contributions to 529 college savings, ABLE and/or student loan accounts as well▪ support diversity, equity and inclusion initiatives with education benefits that support employees who are most impacted by student loan debt▪ include Gift of College gift cards in rewards and recognition programs and to celebrate employee milestones and new babiesGift of College gift cards:▪ are available online at GiftofCollege.com and in store at retailers across the U.S. in denominations of $25-$100▪ can be redeemed by the recipient into any 529 college savings, ABLE, or student loan account are a thoughtful and easy-to-give gift for friends, family and others to celebrate baby showers, birthdays, holidays, and other milestones