ICP is a global marketing operations consulting and services company headquartered in London, helping brand owners and their partners achieve better marketing outcomes. Modern businesses understand the necessity of putting an increasingly informed and selective customer at the centre of the way they think and operate. ICP delivers alignment through the orchestration of people, workflows, technology, and data, enabling our clients to achieve their business goals. From creative operations and production, to technology selection, implementation and adoption, to content creation strategy and planning, ICP's 250+ employees are bringing order and effectiveness to the way businesses, their brands and products maintain their relevance and efficacy in every major market around the globe. ICP is your marketing operations in perfect harmony.