ShopasULike is an online hypermarket serving customers in Bangalore. It does home delivery of products from a range of about 10,000 that consumers need for their daily home needs. Abhinay Choudhuri is the founder and Debjyoti Paul joined Abhinay to develop the venture. Both were colleagues at Infosys Consulting, and bring a strong business background in retail and consumer goods across India, other parts of Asia, Europe and North America. They are backed by pioneers from the Indian retail industry - Sudhakar, Vipul and Ramesh, co-founders of Fabmall / Fabmart. They are part of the extended management team.