LIP bridges the gap between content creators and publishers. News publishers strive for relevant and new content and continually update their newsfeed based on breaking news. Relevant and newsworthy content is being generated by smartphone owners who constantly take videos from events around them. Having no efficient and reliable way to reach media outlets, user generated Videos (UGV) are mostly shared by users on their social network or vanish and are rarely sold to publishers. LIP is an online platform for user generated video owners, who wish to sell them worldwide to media outlets, enabling news publishers to: 1. Purchase UGV from all over the world – LIP editors scan and monitor all uploaded videos and offer you only the best and most relevant 2. Receive push notifications on breaking news videos 3. Issue location based requests to LIPers for footage from ongoing news events 4. Get exclusivity on high profile videos and commitment from the user not to publish elsewhere 5. Avoid dealing with video owners and IP issues - LIP does it for you, saving you time and money