A typical labour mandi functions with two key players- the demand/consumer (employers seeking man-power) and the supply (man-power seeking deployment) and depends on each other to fulfill their respective requirements. However, lack of any proper communication channel between consumers and labourers is a major setback to the mandi dynamics. It is unfortunate that this highly potent sector is significantly ‘unorganized' and remains marred with such a momentous issue and is scarcely surviving with a 2% annual growth.LabourAdda , an innovation powered by Otaf Overseas Private Limited, tried to get a more comprehensive understanding of this dynamics and devised a unique digital formula steering the GPS based mobile phone design roadmap with an aim of helping generate and abridge leads of employment for the unskilled, semi-skilled and skilled workers in India.We are sincerely committed to the ‘Digital India' and ‘Skill India' initiatives by the Indian Government. Inspirited by these fundamental initiatives, LabourAdda has launched a novel Mobile Optimized APP, that will enable direct communication between the consumer and the daily wage labourer, round the clock, i.e. free of the limitations of time and location.We aim at resolving issues like communication-gap, unavailability and unreliability for the consumers while at the same time- increasing demand, hours, days and value of employability for the daily wage earners. We believe that technology will help make this unorganized sector reach its bona fide efficiency.LabourAdda is a proud recipient of the necessary incubation support from icreate, an independent centre that works towards facilitating ‘Next Generation Entrepreneurship' and engages with the government to help evolve enabling policies.Currently, we are headquartered in Ahmedabad, Gujarat and working towards expanding our operations across India, Nepal, Africa, UAE and Bangladesh.