Make Me A Cocktail was founded in 2010 to try and become the online platform for cocktail and drink related recipes. It started out with a simple goal of having a streamlined searchable database of recipes that was easier to use, and more useful than the competition website.Since that time it has grown to a community of cocktail and drink lovers, with a host of amazing features and useful functionality.Its main USP is its My Bar feature, where users can enter what ingredients they have and the system utilises this to show what drinks a user can make, what ingredient to buy next, and what ingredients can be used in place of what they have to make a twist on the classic cocktail recipe.The company also utilise a virtual badge and reputation scheme for its members to allow members to be recognised for their efforts and to aid in the companies growth.