Open Reply is the Reply Group company specialized in the design and implementation of digital solutions based on Open Source platforms and technologies. Leveraging partnerships with major players on the Open Source scene and beyond (Liferay, Red Hat, Magento and Apple), Open Reply provides System Integration, Application Management, Design and Consulting services, supporting Customers operating in the Finance, Telco&Media, Automotive, Oil&Gas, Retail, Betting, Public Sector, etc. market sectors. The strong attention and focus on innovation issues and technology trends has also led Open Reply to gain significant experience in the area of Conversational Interfaces, adopting an approach that allows its customers to maximize the effectiveness related to the introduction of new channels and solutions, in relation to their brand identity and business needs.