OPTIO is the first Data Intelligence Platform of its kind. It absorbsdata and creates virtual worlds in which cause and effect can beanalysed, predicted and monitored. Based on Artificial Neural Networktechnology OPTIO combines state of the art data science withuser-friendly data exploration.Optio ProductsOptio PlannerA media-centric tool. Offered as either an install or software as a service, Optio Planner is specificallydesigned to analyse, predict and influence advertising performance. It provides post campaign analysis,pre-campaign analysis (prediction of performance and outcomes) and improved performance for livecampaigns. Optio Planner provides reporting and analysis tools as well as APIs that can respond in real-timeto ad requests and changes in influencing factors.Optio InsightsPost campaign analysis as a service. Optio takes client data and runs deep analysis on the platform producinginsights, lessons and recommendations.Optio GlobalA full client-side install of the Optio platform with custom Omniverses built to model any number of realword concerns. Global is not limited to advertising analysis and can be used to understand, predict andinfluence everything from consumer interaction to staff retention or even environment impact.