Making the physical, digital.PROXIFY combines deep analysed IP data, coupled with an extensive set of anonymised proximity insights compiled through a network of commercial partners to create a hyperlocal data set. This ensures user anonymity and end-user privacy, whilst targeting them with the most appropriate and geo relevant ads. All of which enables us to improve bid rates and campaign performance in a transparent and brand safe environment.With mobile proximity being our core competency and part of our heritage, we have custom built PROXIFY, a bespoke micro proximity and geofencing platform that is unlike any other offering in the Irish media landscape. Our local team is primed to build and deliver the most effective micro proximity campaigns. Proxify offers advertisers the smartest way to connect and build a relationship with on-street mobile audiences.