RudderStack is the only customer data platform built from the ground up for data teams. With RudderStack, you can eliminate expensive data wrangling to focus on work that drives revenue. RudderStack collects behavioral data across the entire customer journey, unifies it in your warehouse with other customer data to produce comprehensive customer profiles, and makes a customer 360 available for downstream activation in real time. Its flexible architecture provides ultimate optionality, allowing you to get more from your existing warehouse investment and eliminating lock-in so you can scale with agility. Using RudderStack, innovative companies like Footlocker, Cars.com, and Crate and Barrell deliver powerful customer experiences on a solid data foundation.