WHO WE ARE? WHY US?We are Tavis advertising and marketing (M.I.C.E), a digital and social media agency that helps brands connect, converse, collaborate and co-create with its target customers. We do this with the intelligent use of digital, social, search and mobile platforms.Our focus - We are a full service digital agency that delivers across the value chain right from launching a brand via digital to building a brands salience via digital to driving business leads and sales for a brand. Our focus is to bell the CAT which stands for Creativity, Analytics and Technology and we leverage this to deliver across digital campaigns be it media driven or creative led campaigns.• Creativity - The core of our approach to digital, social and mobile campaigns. We don't just engrain creativity in design and technology thinking and execution but also embed it in the way we go about designing an entire campaign. To us creativity is not an option for digital campaign but the way of doing digital communication• Analytics - You are what you measure. Nothing could be as profound as this statement. We believe that while digital offers measurability in every aspect its potential to deliver insights still remains untapped. This is because most people look for data and not analytics to drive insights. We leverage in-house analytics to drive and deliver results.• Technology - Technology can be an enabler but technology can in itself be an innovation as well. Technology can be cool but when it comes to digital advertising its equally important on how technology is applied.