Tappr's vision is to design the ultimate card terminal that adds more value to businesses than just payments using cards. Card terminals are designed to accept only card payments, however there is so much more that a terminal can do. There is only a handful of terminal hardware developers worldwide so this market is ripe for disruption. Tappr has developed it's own Card Reader and a host of useful business tools and apps to help small business start, run and grow. Tappr's Card Reader maps card present payment history and analyses this information to educate the merchant through analytics."Tappr will enable users to see on a Tuesday afternoon that was partly cloudy, with the ASX up by 100 points, with the Wallabies playing, with an adwords campaign launched to targeted current customers, and based on the business data collected, their Pizza shop will experience a 27% increase in Capricciosa sales, therefore needs to add another employee to the roster and to order extra artichokes."