That's Brilliant provides full-service VOC/UX primary market research as quantitative surveys/data analysis and qualitative interviewing/ethnographies. That's Brilliant regularly works with global, national, and local clients in B2C and B2B across industries, with a focus on Tech, Pets, Retail, Natural Food, Fitness & Outdoors, Travel, and Membership/ Publications/ Service Organizations. That's Brilliant offers:* Participant recruitment* Discovery, exploration, and observation* Data analysis and advanced survey design and tabulation* Market sizing, category and competitor assessment* Target market identification and segmentation* Persona profiles* Satisfaction, NPS and loyalty tracking* Concept, ad and message testing* Benchmark and tracking* Participant recruiting* Online, mobile, and in-person intercept surveys* Online interviews with individuals, small groups, focus groups* Online message board forums* Phone interviews* In-home, in-store, shop-alongs, ethnographies* Usage and experience diaries, product testing* In-store observation, mystery shopping, merchandising photography* Interviews with leading experts and professionals* Interviews with athletes, including professional athletes, through The Athlete Panel