The Insurance 411 is your resource for easy-to-understand, unbiased, accurate and authoritative insurance information. We do not sell insurance, nor are we affiliated with any insurance providers.The Insurance 411 was created by insurance industry publishing "insiders" to provide a resource to consumers and small businesses looking for easy-to-understand, unbiased, accurate and authoritative information about insurance and ways to handle risk. The Internet offers a lot of information, but when it comes to insurance, there's still not a lot of reliable, authoritative information easily accessible to everyone.Since the 1950s, when Smart's Publishing started reporting on the California insurance industry in its Smart's "Confidential" newsletter, it has focused exclusively on providing content about and for the insurance industry. In addition to its industry newsletters, it has provided insurance marketing content to hundreds of insurance agents throughout the U.S. for more than 25 years. TheInsurance411.com uses these resources, expertise and "insider" information to reach out directly to consumers and businesses to help them understand and make better choices about the insurance they're buying.