The Shed 28 (TS/28) is a purposeful growth company building businesses our conscience can live with.Businesses can no longer afford to be caught between an ‘extractive growth' and a ‘do less harm, as we grow' language of sustainability. It is time to challenge businesses to leave a positive handprint on the world, not just minimize their footprint.We believe business where prosperity comes at the cost of people and the planet, needs systemic change. Our aim is to build brands that grow at the interdependence between people, planet, and prosperity. We are driven by a regenerative mindset to impact a new way to create value – through ‘the how' and ‘the what' a business does, not just ‘the why'. We use the power of marketing, creativity and innovation to help unlock new value models that benefit multi stakeholders and scale impact at all levels - from purposeful innovations to changing culture and mindsets, creating the partner ecosystem, evaluating how success gets measured, and how the brand and the company communicate and live their purpose through their actions.After all, Purposeful is what Purposeful does.