TradeOptimizer Group Inc provides technology to the financial industry. The company, originally providing tools to develop and automate high frequency quantitative models, has applied its years of experience developing automated systems to the algorithmic trading market. Clients now uses the company's CEP tools to develop end to end trading systems (black box) or algorithmic trading models for improved execution through less market impacts and information leakage. TradeOptimizer's strategy studio enables quantitative traders and researchers to build and test long/short quantitative and mathematical/statistical models. The platform's capabilities now include customizable trading algorithms including VWAP, TWAP, POV and much more.