A micro-company vomproising decades of e-commerce experience. User Experience Design used to be a little-known phrase in 2000. Two decades later the field has become front and center after millions of households learned to trust ordering online during pandemic-induced work from home months. User Experience Design has its own language like Graphic Design, Web Design, and Multimedia Design. Thanks to it or, at least, in part, because of it, "UX Design," has grown up to become a popular degree and certification choice popular with Universities everywhere. The education requires little background as prerequisite but for those of us watching dine twenty years ago, it's nice to see enough interest from high school graduates to justify University-developed degree programs driving more focused research.