We are a management consulting firm focused on advising Indian and International companies to conceptualise, create and compete in consumer markets through a multi-channel approach. We also assist Private Equity groups in building and managing their India portfolio, and leverage our knowledge to advise Government bodies on developmental initiatives in our sectors of expertise.Wazir was founded with the objective of creating a firm that is the "Trusted Advisor"​ to its clients. Wazir advises clients that offer products or services in consumer-focused sectors - Retail, Fashion (textile and apparel), Technical Textiles, FMCG, Consumer Durables, Media & Entertainment, Education, etc. Wazir leverages its understanding of the strategic intent of various stakeholders – Indian/International private sector players, public sector organisations or the government, investors. Wazir assists these stakeholders in achieving their objectives, and also connects them to assist in development of the industry.Wazir provides its clients with the requisite support to conceptualize, create and compete successfully. Wazir assists clients in strategy formulation and execution, forming alliances and joint ventures, transformation and change management, market analysis and due diligence - thereby providing end to end solutions spanning the complete business cycle.