She's a little personal and a little cheeky. Born from a love of the little things, the details, the etc.It all starts with a spark. You know, those ideas that fill you from your core, make you feel all warm inside and ignites a passion you never knew you had?After five years working across creative, marketing and social media roles for incredible brands, It was a spark that led me to leave full time work and jump headfirst into my own business. Why? Because the world of social and content marketing is freaking intimidating, especially for a small business owner. Imagine if they could have their own personal digital sidekick who also shoots content? One who is obsessed with telling visual stories, dancing with algorithms and playing with words…Oh, hey there!