Hoqus Foqus provides insight for businesses to gain from change, channeling risk to a positive outcome. The core services are market research, marketing strategy and training.The company name deliberately echoes the term ‘Hocus Pocus', spoken by magicians when bringing about some sort of change. Founder, Stewart Dobson provides expertise developed during over 25 years in marketing on both client and agency sides to improve the profitability of businesses through:• Gaining and interpreting fmcg, btb and retail insight• Strategic management of marketing mix• Change and accountability processes• Development of creative and productive teams HIGHLIGHT: BRAINS to BRAWN for WRU shirtMember, Marketing SocietyMember, Association of Qualitative ResearchersAssociate Member, Market Research SocietyAssociate, Emergenetics International