Oddslife develops free-to-play (FTP) prediction games to engage sports fans / bettors and support the business goals of sportsbook operators, media companies, right holders, sports federations, sports leagues and other sports-affiliated businesses.Those goals usually range from:- Player acquisition- Brand awareness - Increase retention rates- Fan engagement and loyalty- Improving player LTVs (for sportsbooks),- Monetising existing website traffic through sponsorship dealsOur game designs are customizable to match the branding needs of our clients. We also understand that one size doesn't fit all so we are keen to undertake bespoke development when necessary.Oddslife was founded by Rasmus Sojmark, who also set up SBC (Sports Betting Community). The two companies are part of Sport Global Group headquartered in London, with offices in Manchester, Ukraine (Kiev) and Poland (Poznan), Argentina (Buenos Aires), USA (New Jersey) and more than 70 employees in total.