waabii is an exclusive North American partner of Exago. We are focused on helping companies engage their people to out-innovate the market using the power of collective intelligence.Who, What, & WhyWho we areWe want to help companies in North America improve their business innovation through new insights and novel approaches.What we dowaabii helps businesses manage their innovation infrastructure and practices to create better products, processes, services, technologies and ideas using proven business solutions as well as new insights and novel approaches.Why we existInnovation is one of the most critical components for the long-term success of companies. The world is more interconnected than ever, which has led to an abundance of new business opportunities. But the playing field of business is changing with shorter product life cycles, a multitude of business models and increasingly agile competitors from new parts of the world. Companies have to significantly improve how fast and how successfully they innovate.