It all started from reading one of New York Times Bestsellers "The $100 Startup" by Chris Guillebeau, that at certain point of life, one should pursue what one loves, and work better to live more. As a sports enthusiast, apart from excelling and performing in what one enjoys, seeing close by family and friends picking up exercise, having a sweat and generally becoming healthier is heavenly too great for words. weStretch is the beginning of a longer, healthier and lighter life. Assisted stretching bridges the gap between what traditional massages lacks and the over-analytical experience offered by physiotherapist or other rehabilitation specialist - good for anyone and for all ages.