Many people carry expensive or valuable items with them wherever they go, such as cell phones, iPods, GPS , cameras, laptops, PSP, DS, watches etc. Unfortunately, almost everyone will lose one of these items at some point in time.In many cases lost items do not find their way back to their owners. Even if there is an honest finder, locating the rightful owner is either impossible or too much of a hassle.Back2owner makes this SIMPLE and it doesn't cost you anything!You create a list of your stuff, including their serial number (if there isn't one, we will create it for you!). We will keep your information confidential and once you lost an item, the finder can easily locate you via back2owner's website by using the serial number. You chose whether and to what extent to disclose your information in order to recover your item.