At Target, we've always been here to help families live better. But right now, we can see that what ‘better' means is changing. Better means making choices that can change the world. Better is about a life that's lived, not with more things, but with things that mean more. A life where quality is always valued over quantity. Where beauty is born from style and substance in equal measure. A better way of life, that's within easy reach of all. That's why everything from the products we make to the experience we create, is crafted with intention and a single purpose…To inspire families to live better.