Hepstar is a travel ancillary aggregator and recommendation engine focused on optimal and personalised packaging of ancillary products for customers of online travel providers. Its engine uses anonymous historical and empirical data collected from the travel booking process, including contextual and behavioural data of customers, in order to profile customers and respond with products that are relevant and have a higher probability of being purchased by different profiles. Its innovative merchandising techniques include combining travel insurance with value-added products and services to increase product value perception and address an industry synonymous with dwindling insurance conversion. The end result is a happy customer and a successful travel insurance ancillary programme for online travel providers and ancillary providers alike. With no geographical limitations, an existing footprint of insurance and other ancillary partners spanning the globe, Hepstar is the plug and play solution which can optimise revenue and fast-track data analytics of any travel provider's ancillary programme, keeping them at the top of the online travel game. Feel free to email Hepstar at business@hepstar.com to schedule a demo of the technology!