WE DON'T JUST SELL DENTAL PRODUCTS, WE INSTIGATE CHANGEAs a team of motivated people who are forward thinking, driven and dedicated to bringing innovation to the dental industry, Optident believe in offering our customers much more than a product. We believe in offering solutions, adding value and delivering great insight into the world of dentistry.WE DO THIS BECAUSE WE ARE PASSIONATE, WE LOVE BEING BUSY AND WE ENJOY WORKING IN PARTNERSHIP WITH THE MOST AMAZING PEOPLE AROUND THE WORLDWe are hugely instrumental in the development of restorative materials for minimally invasive dentistry, evolving & executing new techniques with Key Opinion Leaders.We are renowned for our excellent quality teeth whitening gels. Having initiated the tooth whitening market in the UK in the early 1990's, with Opalescence from Ultradent ‘The Gold Standard', we have also since create a patented formula in White Dental Beauty NOVON® accredited by the Style Italiano group and available globally. Our attention to detail is far reaching across the broad range of packaging and promotional marketing materials we offer.EXPERIENCE AND KNOWLEDGEWe calculated the amount of dental experience in the Optident team and it totalled a whopping 543 years...We've crammed a lot of learning into those years, so if there's anything you need to know about dentistry in the last three decades, I am sure one of us has the answer!